If yes, then the most perfect idea for you to attract your potential clients to engage with your business idea is through a pitch deck presentation. A pitch deck is a document/presentation that provides a comprehensive overview of your business idea and proposal.

The pitch presentation that you create will have to be much more than your ordinary PowerPoint presentation. It will have to include the right pitch, right design, and above all the necessary elements of a pitch deck presentation.

It might come across as a challenge for you to create the right pitch deck for your business idea. So, to help you and ease your worries we have created a comprehensive guide on what’s a pitch deck and what are the different types of a pitch deck.

Your pitch presentation is the only opportunity for you to create the right first impression for your brand in front of your potential investors. It is all the more important for you to make the most of the opportunity with the right design and to help you with that we have a few suggestions on how to design a pitch deck.

What To Include In A Pitch Deck?

A pitch deck document is a must for you to attract funding from potential investors. The presentation should depict your business plan in a well-planned and structured way. It must be structured in a way that engages and interests the prospective investor to invest in your business.

Every pitch is unique in itself and should offer an altogether unique solution. It should mention all the necessary information while simultaneously engaging the investor with your pitch. Firstly the pitch should include information about the problem and solution along with the unique USP that you offer. Additionally, you should also mention all about the team, milestones, and business model of the project.

The information is just not the key to creating a successful presentation, you will also have to create a good design for your pitch deck presentation. To help you with designing the right guide, we have created this guide for you on ‘how to design  a pitch deck.’

Tips To Design A Pitch Deck-

A good pitch deck document is clear and succinct, fleshing out the most impressive and relevant form. It should be in a structured flow with a concise and crisp degree of information.

The design of your pitch deck is an essential element of your presentation and you ought to make it good. The more comprehensive, creative, concise, and corrective it is, the higher are your chances. A good pitch deck design should in itself engage with potential clients. Here are four quick tips for you on how to design your pitch deck presentation in San Fransisco, California:-

1. Integrate and Accentuate Graphs:-Charts are a great tool to maneuver the interest of the reader in a presentation. It is a fact that a human mind has a short attention span, so use charts. A quick tip using graphs like pie charts, bar graphs can be helpful.

A potential investor would not have hours to get scheme through all the pages and paragraphs for pivotal information. It becomes your job to provide them with all the necessary information. When you visually use a chart or graph to highlight and emphasize key figures, it accentuates your design.

2. Narrate your pitch into a story:  A good pitch is one that effectively and efficiently narrates the story of your brand. Our mind processes information in points and when we engage the potential investor with a story, they will get a more comprehensive idea.

If you want to keep people hooked and connected with your idea during a presentation, tell them a story. When you create a story in your design for a pitch deck presentation, you leave a long-lasting impression.

3. Integrate images and differentiate the sections: A picture is worth a thousand words and is the most impactful form of design for a pitch deck presentation. When you use stock images or create your photographs for your pitch deck, it becomes more appealing. Moreover, it also establishes the brand and personality of the business.

A quick tip for you is that you can also use images in the designs to differentiate the sections. It shall give your audience a legible break from reading all the text.

4. Design and divide content into simple segments: The simpler, creative, and clean your pitch deck is, the more likely you are to attract your potential elements. You ought to simplify your content, but here you shall have to take it a step further. Each slide should convey a single, simple idea — and not multiple ideas or multi-faceted ideas.

When you keep the content simple and soluble segments into your design, you are likely to attract your potential investors.

Do use these tips in your pitch deck and you are likely to create a spell-bounding pitch deck presentation. We hope you are successful in your venture.

We at ChainElevate, Ahmedabad, India are a one-stop solution for all the services related to website development, app development, content, and SEO creation. Our services range across India and the U.S.A.Visit our website to know more about our services

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In case you don’t know about what a pitch deck is, then you can always refer to our comprehensive guide on what a pitch deck is.

A solid pitch deck is critical to raising money. The key goal of the deck is to get to the next step. It is important to mention all the right and required things there.

We are sharing with you the formula for what you should include in your pitch deck. So let’s jump in and know more.

What Is a Pitch Deck?

A pitch deck, also known as a slide deck or a deck for a start-up is a document/presentation. It provides a comprehensive overview of your business idea and proposal. The pitch deck document that you make must cover the key points about your business plan, the products, and the services that you offer.

In case you don’t know about what a pitch deck is, then you can always refer to our comprehensive guide on what a pitch deck is.

A solid pitch deck is critical to raising money. The key goal of the deck is to get to the next step. It is important to mention all the right and required things there.

What Should You Include in a Pitch Deck?

Every pitch deck is unique in itself and should offer a unique proposition to potential investors. You need to know and learn the fundamentals of all the points that are specifically the keys to a successful pitch deck presentation. Here are a few things that you should include in your slide deck presentation-

1. Introduction about your vision and mission:– Firstly what you should do in the foremost slide is introduce your pitch deck, business idea, vision, and mission. It should be a quick one or two-sentence overview of the business and the unique selling proposition that you provide.

Moreover, the best way to use this slide is to keep the information in a short tweet. Thereafter if possible, align it with the proposition of another company.

For example;  We are Netflix for snacks.

2. Problem which you are keen to resolve:-The pitch you present must have a categorical mention about the underlying problem that you are trying to resolve. If you ain’t providing a solution to a problem, you must have to climb a real long ladder.

In the pitch deck, you should use the slide to mention the problem and the solution that you are offering. It should try to tell a relatable story when you are defining the problem.

3. Analysis of Target Market: The purpose of this slide for you to add to the presentation is to provide an analysis of your target market. It should be used to expand on the idea of who is the ideal customer along with the numbers. Furthermore, there should be a thorough analysis of the total market size and position of your organization therein.

This slide should communicate the story about the scope and scale of the problem you are solving, the investors must want to see about the very specific and reachable market. The more specific you are, the more realistic your pitch will be.

4. Proposed solution to the problem:-Here in this slide, you must pitch in the solution that you are offering with your product. The slide should state how your business idea would propose to solve the problem that your target market is facing.

One of the best ways to relay this information is through a narrative approach. It is ideal to provide real testimonials of customers that have used your product or services. A quick tip for you is to try using pictures for depiction because a picture is worth a thousand words.

5. Orientation of Business model:– For your business idea to flourish, you will always have a plan that will guide you and guide future growth. In this slide, you will mention the very business plan and how it would make money.

The orientation of the business plan would orient your investors about how your company will leverage the market condition. In addition, you can also create a competitor comparison chart and how you are better than them.

6. Description of the financial requirements and revenue model:- In the first place the pitch deck that you have created has to serve the purpose of attracting finance for your business plan. Additionally, the investors would like to know about the profit and loss statement and cash flow forecast.

Thus in this slide, you will have to mention the company’s financial health and revenue model. The best way to do this is through infographics, such as pie charts or bar graphs. It will be more effective in presenting the information than listing numbers.

This is some information that you should specifically add to your pitch deck. We are sure that this information will help you create the perfect pitch deck slides and attract your desired funding. Wishing you all the best!

We at ChainElevate provide exclusive services for website development, app development, content, and SEO creation. Our services range across India and U.S.A. Do get in touch to know more about our products and services.

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Why Do You Need A Pitch Deck?

According to the GEM (Global Entrepreneurship Monitor), there is an estimate of about 100 million startups that are launched every year. It would make about one startup every third second. There is a lot of competition and challenge out there and you will have to do much more than a PowerPoint presentation.

The most successful way of attracting your investment is through a pitch deck presentation. Your pitch deck presentation will make or break your chances for future investment opportunities, achieving business goals, and overcoming challenges.

To create the right pitch deck, you must know what a pitch deck is. The pitch deck you create must be creative and strategically inclined towards your goals and business objectives. If you want to know how to create a pitch deck, then you must know the different types of pitch decks.

When you are aware of the different types of pitch decks, your marketing strategy becomes effective and interesting. Hence, to help you we have created a guide on the different types of pitch decks.

The type of pitch you deliver will subsequently help you attract your potential investments. Although all the pitches differ based on the need of the business idea, you need to know the types of pitch decks. Here are the five types of pitch decks that can help you lend your initial funding-

What Are The Different Types Of Pitch Decks?

1. The Entrepreneurial or Startup Pitch: When you dream about your business idea, you begin with your entrepreneurial journey. The best way to attract investment is through a pitch deck presentation.

A pitch deck presentation is a significant step for you to attract and engage with your idea and a startup pitch will do exactly that for you. The more efficient your startup pitch is, the more effective you are in achieving your financial goals.

2. The Forecast or Traction Pitch: A pitch deck presentation is an important tool to describe your forecast and traction to your potential investors. It is a description of how far you have come and what are your future goals.

The traction pitch should mention important areas like product development, sales, strategic partner relationships, marketing, and intellectual property. Every company has a unique way of measuring their traction based on the challenges they have faced and will continue to face in the future. A quick tip to attract investors around your traction, emphasize the strengths of your company.

3. The problem and solution pitch: An emerging startup must be based on a unique idea and should propose a unique solution to an existing problem. If you are a recently upcoming venture, then you must leverage upon the problem and solution pitch.

For an idea to attract the required investment, it must offer a solution that is unique and novel. Moreover, it should be done in a way that investors don’t find in any other pitch. 

A quick tip is that in this slide you can mention all the relevant details concerning the solution. Simultaneously, It can include details like the solution to the problem, business plan, and model along with the requirement of funding.

In conclusion, these are some types of pitches that will help you lend yourself the right and required investment. Although these pitches are different from each other, they still serve the same purpose of attracting investments. The best person to decide the right pitch for your business is you. So make sure you decide the right pitch and create a perfect pitch deck presentation.

We at ChainElevate are a one-stop solution for all the services related to website development, app development, content, and SEO creation. Our services range across India and the U.S.A.

Visit our website to know more about our services. Do let us know your views in the comments section below about which type of pitch was helpful for you.

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Meaning Of a Pitch Deck:

A pitch deck, also known as a slide deck or a deck for a start-up is a document/presentation. It provides a comprehensive overview of your business idea and proposal.

The pitch deck document must cover the key points about your business plan, the products, and the services that you offer. It should also include an integrated forecast of your financial projections and funding needs.

If we had to tell you in simple words then your pitch deck is a visual document that will help you convey the story of your business.

Why Do You Need a Pitch Deck?

We have talked a lot about pitch decks and you must have also heard this term end several times. We have talked a lot about pitch decks and you must have also heard this term end several times. Several startups like Facebook, Uber, Airbnb which have now turned into multi-crore organizations have all used pitch decks.

A pitch deck document is truly a must-have for you to attract funding from potential investors. It depicts your business plan in a well-planned and structured way. In addition, it also engages and interests the prospective investor to invest in your business.

The emergence of startups is increasing all over the world and the recent statistics reveal that the United States is the leading country by the number of startups (63,703) by a long shot. The second on the list is India, with just 8,301 startups, and the third spot is occupied by the UK, with 5,377 startups.

With so many startups increasing in the world especially in U.S.A and India we can imagine the ideas that would be propping up every day. If you want your idea to see the light of the day, then you must have a solid pitch deck to attract your client in one go.

Another interesting yet singular data reveals that there are more than a thousand pitch deck-up presentations created every day. A point of fact believed to be true is these numbers of pitches are created in San Francisco, California each day. With several major surpassing the tech hubs of San Francisco and major cities like New York, Chicago, Houston in the USA and cities like Bengaluru, Mumbai, Ahmedabad in India thriving and surging around the world, many more pitch decks are out there is likewise to increase.

The number of startups and pitch decks is growing in significant numbers, the investors would find pitches overwhelming. Specifically, if you want to stand out then you must offer a solid pitch deck business plan. For that, you must create an exclusive and comprehensive presentation.

To create the perfect pitch deck plan you must know -what are the different types of pitch decks, what to include in your deck along with the idea of how to present or propose your pitch deck plan. To make it easy for you, we have covered all this information for you in the blog.

What Are the Different Types of Pitch Decks?

Developing the right pitch deck for your target audience is a challenge and creativity in itself. To develop the right pitch, you must have the right knowledge about different types of pitches. Here we have shared below the three most common types of pitch decks that are useful in daily life.

1. The Startup Pitch: The startup pitch or the pitch for upcoming entrepreneurs is a type of pitch that you will have to deliver with a very compelling message. It is for everyone who wants to own a start-up someday.

A startup pitch generally is a ten to fifteen slide document that has an overview of your business idea and attracts potential investors. If you were to propose your startup pitch document today then it may include information namely about the company, size, possible solution, business idea and revenue model.

2. The Vision Opportunity Pitch: -A business is guided by a mission and inspired by a vision so that is the very first step of activating your business. The second step in the process is to attract funding through your vision and mission by creating a vision opportunity.

It would particularly help the people who are venturing new into the market that has not been explored before. The pitch deck for a vision opportunity pitch can include the details about the vision of the team. A series of information specifically focused upon the overview and elevator pitch of the organization will also be useful.

 3. The Solution-Oriented Pitch:-The most emerging prototype of business across the globe are solving an existential problem by offering a solution. If you aim to solve a widespread problem then this is the perfect pitch for you.

The pitch must offer a novel solution to the problem. Your pitch can have details like cover slides, business plans and solutions to the problem.

What Should You Include in a Pitch Deck?

It is indeed crucial to understand the right nuances and requirements of what to include in a pitch deck. Having the right set of knowledge would simultaneously increase your chances of attracting your potential investors quicker. Accordingly, here are a few things that you must add to your pitch deck –

1. Problem to which it is proposing a solution.
2. The vision that has inspired your idea.
3. Unique Value Proposition that you shall offer.
4. The team shall be the face of the project.
5. Milestones that you shall be trying to attain on each level.
6. Business Model that you have adopted. 
7. The competition that you will face in the market.
8. Ask about the questions that potential investors might have.

How to Structure a Pitch Deck?

 A good pitch document narrates itself in the slides simultaneously with the oral pitch that you are presenting. If you want to create the most successful pitch for your client then you must start by putting together all the relevant content. Let the structure follow into the story and design it to convey your message as simple and clear as possible.

Generally, everyone has their style and method of creating their pitch deck presentations. To help you create an ideal pitch deck structure, we have created a guide on what could be the perfect structure. Below mentioned are a few points that pave way for an ideal pitch deck structure-

1. Title: The slide should have information about the company name, logo, and one-liner mission about what you do.
2. Problem: The slide should focus on the aspect of what’s wrong with how the world currently works.
3. Solution: The slides should focus on providing the solution to the problem that you have outlined. 
4. Traction: The slide should focus on deliberating PMF as demonstrated by your numbers and predictions.
5. Market: The slide should discuss the target market and who are the potential customers.
6. Competition: The slides should have a clear outline of who are your competitors.
7. Vision: The slide should mention the vision of your company and how you plan to grow.
8. Team: The slide should mention the team that shall work on the project and how would they contribute to making the project successful.
9. Use of funds: The slide should mention the fundings that you shall require at each stage.

Examples of Pitch Decks:

Just like you are required to create pitch deck presentations for your business plan, some of the most successful that we see now have also created their pitch deck presentations. To demonstrate how you should create the perfect pitch deck presentations, we are sharing a few examples with you here –

• Mint: The Mint is a personal financial services tool that helps people in tracking their finances and helps them with ways to save money. To illustrate,the pitch deck example is a powerful deck that startups can learn from.It’s simple deck provides a clear value proposition to customers and investors and the creators of this deck also understood that one of the key concerns of an investor is the exit mechanism of his or her investments. 

• Airbnb: We have all heard about Airbnb at some point in time and allows people to rent their places. The company is one of the perfect start-up success stories. Its pitch deck has become a most used reference for entrepreneurs around the world.The key takeaway from this pitch deck is that it is all about hooking your audience. You need to describe your business using as few words as possible. 

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How to Send Your Pitch Deck?

Now that you know about how you should create a pitch deck and what you should include. The next and most important question that you would have is about how to send your pitch deck to potential clients.

Firstly we suggest sending cold emails and reaching out via DM’s on social media networks. Furthermore, In-person networking and attending online pitch events are also good ways. Beyond using first-hand connections, using consultants is also a good way to pitch to clients.

Concerning how to send your Pitch Deck to a potential client do have this on the back of your mind that you are probably either going to email the Pitch Deck as an attachment or provide a private link for access online, like in Google Drive. 

A quick tip when emailing cold connections, pay special attention to which address your mailing is from. Alongside do pay a special emphasis on your subject line and the body. You’ve got to stand out and motivate them to view it.

In conclusion, we are sure that all the information that we have shared with you, will help you create the perfect pitch deck presentation. It will also help you attract your potential investor. Wishing you luck with your start-up venture.

We at ChainElevate provide exclusive services for website development, app development, content and SEO creation, branding, and various ed- tech services across India and U.S.A. Do get in touch to know more about our products and services.

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